Services | State of Sonder

State of Sonder Content Packages

State of Sonder creates original, AI-powered visual campaigns designed to give brands a cohesive collection of platform-ready content.

Every package begins with an original creative concept: a central campaign idea, storyline, or visual world created specifically for the brand.

Each original concept is developed into four distinct short-form videos:

A hero or brand-story video
A hook-first social video
A product, benefit, or message-focused video
An offer or call-to-action video

The videos share a cohesive creative direction but are individually edited to serve different marketing purposes. Clients receive complete, platform-ready videos, not duplicate exports of the same edit.

The three-month partnership provides our preferred monthly rate and supports a more consistent creative strategy. Month-to-month service is also available for brands that prefer additional flexibility.

The three-month partnership reserves recurring production capacity for the client and provides the preferred monthly rate. The client is billed monthly for three consecutive months.

Month-to-month service provides the same core package deliverables without a three-month commitment. Month-to-month plans renew monthly and are offered at a higher rate due to the additional scheduling flexibility.

Sample

$499 one-time

One-time project

A low-commitment way to experience the State of Sonder creative process before beginning an ongoing partnership.

1 original creative concept
4 finished short-form videos
Up to 60 seconds of total delivered content
Creative direction
Concept development
AI visual production
Editing and standard sound design
One consolidated revision round
Delivery in one specified aspect ratio
1080p delivery
Perpetual organic social usage
90 days of paid-advertising usage
First delivery within five business days after all required materials and approvals are received

Inquire about a Sample

Starter

$999/month

Three-month partnership rate

For brands beginning to establish a consistent and recognizable visual presence.

2 original creative concepts per month
Each concept developed into 4 distinct videos
8 finished short-form videos per month
Up to 120 seconds of total delivered content
Monthly concept development
Creative direction
AI visual production
Editing and standard sound design
Hero, hook, product, and CTA variations
One consolidated revision round
Delivery in one specified aspect ratio
1080p delivery
Perpetual organic social usage
90 days of paid-advertising usage
Two scheduled content deliveries per month

Choose Starter

Essential

$1,600/month

Three-month partnership rate

For brands that need an ongoing stream of elevated visual content with enough variety to support consistent social publishing.

4 original creative concepts per month
Each concept developed into 4 distinct videos
16 finished short-form videos per month
Up to 240 seconds of total delivered content
Monthly creative planning
Creative direction and concept development
AI visual production
Editing and enhanced sound design
Hero, hook, product, and CTA variations
One consolidated revision round
Delivery in one specified aspect ratio
1080p delivery
Perpetual organic social usage
90 days of paid-advertising usage
Weekly content delivery

Choose Essential

Full-Service

Signature

$2,250/month

Three-month partnership rate

For growing brands that need campaign-level visual storytelling and a deeply integrated creative production partner.

6 original creative concepts per month
Each concept developed into 4 distinct videos
24 finished short-form videos per month
Up to 360 seconds of total delivered content
Full monthly creative planning
Campaign concept development
Creative direction and visual storytelling
AI visual production
Advanced editing and sound design
Hero, hook, product, and CTA variations
One consolidated revision round
Delivery in one specified aspect ratio
1080p delivery
Perpetual organic social usage
90 days of paid-advertising usage
Priority production
Weekly content delivery

Choose Signature

Included with every package

Creative direction
Concept development
AI visual production
Editing and sound design
One consolidated revision round
Delivery in one specified aspect ratio
1080p delivery
Perpetual organic social usage
90 days of paid-advertising usage

The details

Everything you need to know about how a package works, what can be added, and how production runs.

What is an original creative concept?

An original creative concept is the central idea, storyline, or visual world behind a collection of content.

Each concept is expanded into four distinct videos designed for different marketing purposes:

Hero or brand storytelling
Hook-first audience engagement
Product, benefit, or message communication
Offer or call-to-action conversion

The four videos remain connected through a cohesive creative direction, but each is individually edited with a distinct purpose, structure, and message.

Additional Services and Add-Ons

Additional consolidated revision round$75
New AI regeneration requested after concept approvalStarting at $50 per affected clip
Additional aspect-ratio crop using the existing edit$25 per video
Platform-specific re-edit or reframe$50 per video
Rush delivery within one to two business daysAn additional 25% of the project or package price
Perpetual paid-advertising usageAn additional 50% of the applicable project or package price
4K deliveryCustom quoted
Raw or source filesCustom quoted
Advanced lip-syncCustom quoted
Complex character-consistency requirementsCustom quoted
Additional creative concepts or production requirements outside the selected packageCustom quoted

Production Process and Policies

The client approves the concept, creative direction, mood board, and style frames before animation begins.
Internal quality-control regenerations required to meet the approved creative direction are not billed to the client.
A new direction or production change requested after concept approval may require a paid regeneration or scope adjustment.
Regeneration pricing begins at $50 per affected clip. The final cost depends on the number of clips affected and the extent of reproduction required.
The included revision round must be submitted as one consolidated set of feedback.
Additional revision rounds are $75 each.
Monthly deliverables do not roll over into future months.
Production timelines begin after State of Sonder receives all required assets, copy, information, feedback, payments, and approvals.
Rush delivery is subject to production availability.
Additional aspect ratios, 4K delivery, raw files, source files, complex character consistency, advanced lip-sync, and other specialized production requirements may require a custom quote.
Final deliverables may not exceed the package’s total monthly runtime.
State of Sonder may decline or modify concepts that cannot be produced reliably within the approved AI production workflow.

Partnership and Month-to-Month Terms

Three-month partnership. The three-month partnership reserves recurring production capacity for the client and provides the preferred monthly rate. The client is billed monthly for three consecutive months.

Month-to-month. Month-to-month service provides the same core package deliverables without a three-month commitment. Month-to-month plans renew monthly and are offered at a higher rate due to the additional scheduling flexibility.

Not sure which package fits your brand?

Tell us about your goals, desired content volume, preferred platforms, and upcoming campaigns. State of Sonder will recommend the package or custom production plan that best supports your vision.

Find your package

Have something bigger in mind?

For launches, cinematic brand films, commercials, music visuals, narrative projects and productions requiring more advanced creative development, State of Sonder offers custom project pricing.

Tell us what you're imagining →

Campaign films
Product launches
Fashion films
Music visuals
Concept trailers
AI filmmaking
Narrative projects
Multi-format campaigns
Custom branded worlds